Your marketing should help the right people understand what you do and contact you. Quake Media works with Richmond businesses on website development, SEO and paid advertising, connecting those pieces around a clear business goal. Our team is based in Vancouver; we can plan and review the work remotely without requiring you to travel to an office.
Start with the problem you want to solve: the website is difficult to use, enquiries are a poor fit, advertising sends visitors to the wrong page, or customers cannot find accurate information. That gives us a useful starting point for scope and priorities.
Build around the customers you actually serve
A business serving customers near Steveston needs a different website journey from a supplier selling across Canada. A Richmond address does not mean every campaign should target only Richmond. We clarify your service area, delivery model and customer needs before deciding which pages and campaigns belong in the plan.
For a service business, that may mean explaining coverage, availability and how to request an estimate. For a retailer, it may mean making products, pickup information and buying options easy to understand. For a business serving other businesses, the useful next step may be a detailed project enquiry rather than an immediate purchase.
Choose the work that addresses the bottleneck
| What you are seeing | Where we start | What the scope can include |
|---|---|---|
| Visitors do not understand the offer | Website structure and content | Service pages, navigation, project examples and enquiry flow |
| Relevant customers cannot find the business | Search and profile review | Technical checks, accurate business information and useful search content |
| Ads generate clicks but weak enquiries | Campaign-to-page journey | Targeting review, message alignment, landing pages and conversion checks |
| You cannot tell which work helps | Measurement and enquiry handling | Tracking verification, lead definitions and a reporting routine |
Websites that explain why someone should choose you
We plan pages around what visitors need to know before taking action: the service, who it suits, what the process involves and what evidence supports the offer. Then we develop the agreed design and functionality, including forms and integrations where required.
See how different businesses express their identity online. Explore selected Quake Media projects from across our portfolio, including Mammoth Gold Nuggets, Puddle Pools and Carl's Jr. Canada. Bring examples of the information and functionality your own customers need, and we can discuss the right direction for your website.
Search visibility with useful local information
For a business serving Richmond customers, we review whether the website explains the actual service area and whether contact details are consistent. If a Business Profile is appropriate, its location setup and information need to reflect how the business operates. See our Business Profile guide for the practical checks.
A dedicated location page should answer a distinct customer need. We would rather explain your real Richmond service arrangements clearly than publish a stack of near-identical neighbourhood pages. The SEO scope can also include technical issues, content improvements and internal links that help people reach the right information.
Paid advertising connected to a working landing page
Before increasing spend, we look at what the ad promises and what happens after the click. Does the destination show the same service? Is the enquiry form usable on a phone? Are submissions recorded correctly, and does someone respond?
A paid advertising project can include campaign structure, creative, landing pages and measurement. Media spend and management work should be clearly separated in the proposal. We agree what is being measured rather than treating every click as a new customer.
What working together looks like
- Understand the situation: review your current site, customers, goals and constraints.
- Choose the priority: identify the problem to address first and what evidence supports it.
- Agree the scope: define deliverables, access, content responsibilities and review points.
- Build and verify: review the work with real content and test the intended customer journey.
- Measure and improve: assess results using agreed definitions and decide the next action.
Bring us the problem, not a finished specification
Share your website, the services or products you want to promote, where your customers are and what is getting in the way. If you already have campaign or search data, that can help identify priorities. We can discuss the scope before you commit to a platform or a long list of deliverables.
Tell us about your Richmond business or explore how we scope a project. For a quick first look, try the website audit and landing-page lead check.